Building Stakeholder Relations and Corporate Social Responsibility

Name: Building Stakeholder Relations and Corporate Social Responsibility
Author: B. Fryzel

Gebonden Engels 2011 9780230273252

61,99

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Samenvatting

Explores how companies engage in CSR activities, how their corporate identity determines the way in which they perceive the stakeholders and, as a result, engage in dialogue-based relations with them.

Specificaties

ISBN13:9780230273252

Taal:Engels

Bindwijze:gebonden

Uitgever:Palgrave Macmillan UK

Hoofdrubriek:Persoonlijke effectiviteit, Strategisch management, Algemeen management

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Inhoudsopgave

Introduction PART I: CORPORATE SOCIAL RESPONSIBILITY – A RESPONSE TO GROWING CORPORATE POWER Globalization and Evolving Form of Enterprises Corporate Power Structured Relations as a Response towards Corporate Power Leadership, Transparency and Management by Objectives and Participation Weakening State and Withdrawal of Public Sector PART II: CREATING MEANINGS – A SENSE-MAKING PERSPECTIVE OF CORPORATE SOCIAL RESPONSIBILITY Sense-making and Organizational Identity Organization and its Message PART III: ENTERPRISES AND RELATIONS WITH STAKEHOLDERS The Framework Socially Sensitive Organizations Understanding Local Communities The Four Pictures Stakeholder Relations Insights