Creating a Million–Dollar–a–Year Sales Income

Name: Creating a Million–Dollar–a–Year Sales Income
Author: Paul M. McCord

Sales Success through Client Referrals

Paperback Engels 2006 9780470045497

28,66

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Samenvatting

In
Creating a Million–Dollar–a–Year Sales Income, Paul McCord sets out a detailed, yet flexible course of action that has been proven to generate referrals in virtually any sales system or environment and in any industry. This easy–to–read reference guide features compelling real–world examples of common mistakes and solutions that will transform lost opportunities into real prospects. Create the referral base that guarantees success!

Specificaties

ISBN13:9780470045497

Taal:Engels

Bindwijze:paperback

Aantal pagina's:208

Uitgever:John Wiley & Sons

Hoofdrubriek:Reclame en verkoop, Algemeen management

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Inhoudsopgave

INTRODUCTION.
CHAPTER 1. Why Salespeople Fail.
CHAPTER 2. Referrals Are the Solution.
CHAPTER 3. Simply Asking for Referrals Doesn t Work.
CHAPTER 4. Establishing the Referral Relationship.
CHAPTER 5. Getting Agreement on Terms.
CHAPTER 6. Negotiating for Referrals.
CHAPTER 7. Earning the Referrals.
CHAPTER 8. The Referral Acquisition Meeting.
CHAPTER 9. Contacting the Referred Prospect.
CHAPTER 10. The Next Generation of Referrals.
CHAPTER 11. What if They Don t Buy?
CHAPTER 12. Creating Referral Partnerships.
CHAPTER 13. Networking for Referrals.
CHAPTER 14. Common Objections to Referral Selling.
INDEX.