Internet en social media

Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.

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S Korn

Successful Online Start–Ups For Dummies, Australia and New Zealand Edition

paperbackEngels9781118302705 13-11-2012

The how–to guide to starting, funding, running, and exiting a successful online business in less than three months Getting a thriving online enterprise up and running takes more than just a good idea. Meer

22,45

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D. Giannetto

Big Social Mobile

gebondenEngels9781137410399 27-1-2015

Big Social Mobile shows that big data, along with social and mobile media, can improve enterprise performance significantly, but only when implemented in a holistic fashion. Meer

33,35

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C Dempster

The Rise of the Platform Marketer– Performance Mar keting with Google, Facebook & Twitter, Plus the Latest High–Growth Digital Advertising Platforms

gebondenEngels9781119059721 29-5-2015

Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "always–on" consumer to deliver more personalized engagements across media, channels, and devices. Meer

39,75

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F Alhlou

Google Analytics Breakthrough – From Zero to Business Impact

gebondenEngels9781119144014 28-10-2016

A complete, start–to–finish guide to Google Analytics instrumentation and reporting Google Analytics Breakthrough is a much–needed comprehensive resource for the world′s most widely adopted analytics tool. Meer

53,58

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The Power of Customer Misbehavior

gebondenEngels9781137348913 1-11-2013

To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. Meer

57,27

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Margo Berman

Content and Copywriting

paperbackEngels9781119866503 22-2-2024

50,75

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B Wacksman

Connected by Design – Seven Principles of Business Transformation Through Functional Integration

gebondenEngels9781118858202 1-7-2014

In a world of fierce global competition and rapid technological change, traditional strategies for gaining market share and achieving efficiencies no longer yield the returns they once did. Meer

34,22

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Lifestyle Brands

gebondenEngels9781137285928 5-12-2012

What do brands like Apple, Diesel, Abercrombie & Fitch and Virgin have in common and what differentiates them from other brands? These brands are able to maintain a relationship with their clients that goes beyond brand loyalty. Meer

85,41

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S Stratten

UnMarketing – Everything Has Changed and Nothing is Different 2e

paperbackEngels9781119335009 29-11-2016

UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students. Meer

27,30

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. VMR

87 Ways to Make Your Website More Volunteer–Friendly

paperbackEngels9781118692264 9-7-2013

Originally published by Stevenson, Inc., this practical resource provides strategies for nonprofit organizations to connect with more volunteers through their websites. Meer

77,12

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C Diaz–Ortiz

Twitter for Good – Change the World One Tweet at a Time

gebondenEngels9781118061930 27-9-2011

Silver Medal Winner, Social Networking, 2012 Axiom Business Book Awards Silver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the power of the platform for any cause. Meer

27,28

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M Kuzmeski

And the Clients Went Wild! How Savvy Professionals Win All the Business They Want, Revised and Updated

paperbackEngels9781118156292 24-1-2012

Combine social media with traditional marketing techniques for breakthrough results! While social media is doing much to change the marketing landscape, it doesn′t mean you have to take an either/or approach between it and more traditional methods. Meer

21,75

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The Cambridge Handbook of Consumer Privacy

PaperbackEngels9781108971461 17-12-2020

Businesses are rushing to collect personal data to fuel surging demand. Data enthusiasts claim personal information that's obtained from the commercial internet, including mobile platforms, social networks, cloud computing, and connected devices, will unlock path-breaking innovation, including advanced data security. Meer

48,56

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Chris Smith

The Conversion Code

gebondenEngels9781119875802 18-4-2022

31,43

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. VMR

96 Ways to Make Your Website More Donor, Member & Volunteer Friendly

paperbackEngels9781118692523 9-7-2013

Originally published by Stevenson, Inc., this practical resource offers strategies for nonprofit organizations to connect with more donors, members, and volunteers through their websites, and presents examples of successful website features from a variety of nonprofit organizations. Meer

77,12

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Successful Social Media and Ecommerce Strategies in the Wine Industry

gebondenEngels9781137602978 21-12-2015

This book focuses on principles and practices in digital wine marketing. By providing a global overview of social media and e-commerce strategies and practices in the wine business, this book allows readers to understand how consumers and producers deal with these modern communication and selling platforms. Meer

78,37

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M Anastasi

The Laptop Millionaire – How Anyone Can Escape the 9 to 5 and Make Money Online

gebondenEngels9781118271797 27-4-2012

Go from ZERO to $10,000 a month in 28 days and discover financial freedom online! Every day thousands of people are losing their jobs, their income, and their security perhaps you are one of them. Meer

28,68

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JC Wolfe

Domain Names Rewired – Strategies for Brand Protection in the Next Generation of the Internet

gebondenEngels9781118312629 4-12-2012

An essential guide to navigating the shifting Internet landscape The Internet is about to profoundly change when it explodes from a 21 top level domain world to a 500 to a 1,000 . Meer

70,20

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Manoj Kumar Lal

Knowledge Driven Development

GebondenEngels9781108475211 12-7-2018

This book presents a new methodology, known as Knowledge Driven Development, for managing project knowledge in an exhaustive and structured manner. The text highlights the importance of efficient project delivery methodology in the overall software development life cycle. Meer

78,83

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H. Oinas-Kukkonen

Humanizing the Web

gebondenEngels9781137305695 6-2-2013

Offers a vivid description of the ongoing transformation of the web into something that is widely recognized and that will have an enormous impact on how people work and live their lives in the future. Meer

65,72

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