Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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LB Upshaw

Building Brand Identity – A Strategy for Success in a Hostile Marketplace

gebondenEngels9780471042204 14-7-1995

Using a practical analytical approach, this timely work presents information and insights on the daily challenges brand managers face. Divided into two sections, the first emphasizes the need to understand customers and the current brand′s assets before proceeding to refashion the brand′s positioning and personality. Meer

77,55

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Performance at the Limit

GebondenEngels9780521449632 23-4-2009

Can you imagine your organisation as a Ferrari or a McLaren, a Toyota or a Force India? Your management team as a pit crew? Your sales force as the race team and your marketing and research department as the design studio creating a Formula 1 car? Meer

60,43

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Amalya Lumerman Oliver

Networks for Learning and Knowledge Creation in Biotechnology

PaperbackEngels9780521188777 3-3-2011

Scientists in the biotechnology sector have developed a vast array of products and procedures, including drugs, diagnostics, agricultural products and veterinary procedures. Meer

54,63

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DE Hussey

International Review of Strategic Management V 3 1992

gebondenEngels9780471934639 17-9-1992

This is the third volume of the International Review of Strategic Management and ocntinues to follow the objective of the series, which is to produce an annual critical review of developments and best practice in strategic management. Meer

282,14

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R Jain

Managing Research Development and Innovation – Managing the Unmanageable 3e

gebondenEngels9780470404126 13-7-2010

As with the first two editions, this book covers most aspects of the research, development, and innovation process. Adding two more chapters to an already impressive volume, this new Third Edition expands on challenging issues related to diversity in science and technology organizations, along with insight on how diversity enhance creativity. Meer

170,73

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TT Ahonen

m–Profits – Making Money from 3G Services

gebondenEngels9780470847756 27-8-2002

UMTS as a technology allows for exciting new applications of some of the best ideas of services in the fixed telecoms, cellular/mobile telecoms, and internet environments, with many revolutionary new possibilities which simply do not exist in the current media and communications vehicles. Meer

131,76

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AS Goldstein

How to Buy a Great Business with No Cash Down

paperbackEngels9780471547754 28-10-1991

A complete how–to guide to a 100% financed business. How to Buy a Great Business with no Cash Down Bestselling author Dr. Arnold Goldstein has successfully purchased 12 companies––including retail stores to printing plants––and he did it without investing any money of his own! Meer

58,06

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RD Stewart

Proposal Preparation, 2nd Edition

gebondenEngels9780471552697 15-9-1992

This is a ``must–have′′ for anyone who desires to effectively and successfully sell their products, projects, ideas or services. The new edition has been revised and expanded to include detailed coverage of the current methods and procedures required by the government and used by commercial companies for bid preparation; the latest applications for identifying and tracking fund sources; new desktop publishing techniques for rapid proposal preparation along with available software; and storyboarding methods. Meer

199,95

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J Kourdi

New Economy Edge – Strategies & Techniques for Boosting Online Profitability

paperbackEngels9780471498445 25-6-2001

The Wiley New Economy Excellence series has a simple aim – to help managers create and sustain competitive advantage in the new economy. Written by series editor Jeremy Kourdi, New Economy Edge is an inspiring look at how to create and develop profitable online activities by grasping the impact of the Internet on employees, markets, customers and business partners. Meer

45,52

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JM Bryson

Implementing and Sustaining Your Strategic Plan – A Workbook for Public and Nonprofit Organizations

paperbackEngels9780470872819 26-8-2011

Based on Bryson′s comprehensive approach to strategic planning, this workbook provides tools, techniques, worksheets, and step–by–step processes to help successfully implement, manage, and troubleshoot an organization′s strategy over the long haul. Meer

53,87

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RJ Thomas

New Product Success Stories – Lessons From Leading Innovators

gebondenEngels9780471013204 30-3-1995

What are the secrets behind such spectacular new product successes as Slim–Fast, Cellular One, and Phillips CD? How did Snapple, MCI Friends and Family, MTV, and The Body Shop emerge from obscurity to become household names, seemingly overnight? Meer

53,87

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GS Day

Wharton on Dynamic Competitive Strategy

paperbackEngels9780471689577 3-9-2004

WHARTON on DYNAMIC COMPETITIVE STRATEGY "A valuable contribution, this insightful book makes it clear that strategy is not a one–time search for a sustainable competitive advantage, but a continuous monitoring of the environment, consumers, and competitors with the object of making the right moves in a dynamically changing competitive landscape. Meer

33,-

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WB Rouse

Enterprise Transformation – Understanding and Enabling Fundamental Change

gebondenEngels9780471736813 3-3-2006

This landmark book begins with the premise that an organization must often fundamentally transform its business practices and organizational culture to fully align with and realize the value of product and process innovations. Meer

148,46

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N Oliver

The Japanization of British Industry – New Developments in the 1990s

paperbackEngels9780631186762 26-11-1992

The second edition of this important book brings practising managers and academics up–to–date on the social and economic impact and presents new survey evidence and summarizes the debate which has emerged on the subject of Japanization since the mid 1980s. Meer

49,70

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Natalya Sergeeva

Making Sense of Innovation in the Built Environment

GebondenEngels9780815360926 7-12-2018

This book offers a new understanding of innovation in the built environment. The ways meaning of innovation is constructed has important implications for policymakers, project managers, academics and students. Meer

213,24

Verwachte levertijd ongeveer 11 werkdagen

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Lena E. Bygballe

Connectivity of Innovation in the Construction Industry

GebondenEngels9780815363224 3-5-2019

The construction industry is currently experiencing accelerating developments concerning societal demands along with project complexity, internationalization and digitalization. Meer

149,57

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Corporate Geography

gebondenEngels9780792333265 31-1-1995

Corporate Geography examines the spatial structures and behaviour of large business organizations. Corporations are key operational units of economies. Meer

240,99

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B Guertin

The 800–Pound Gorilla of Sales – How to Dominate Your Market

gebondenEngels9780470496756 11-12-2009

Smart insight and best practices for achieving sales excellence in any market The proverbial 800–pound gorilla is the monster in the room that you just can t ignore, though maybe you want to. Meer

24,65

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AM Sapienza

Leading Biotechnology Alliances – Right From the Start

gebondenEngels9780471182481 20-6-2001

Since the early 1990s, research and discovery collaborations between biotechnology and pharmaceutical companies have increased to the point that they now provide more than half of the total capital invested in the biotechnology sector. Meer

141,50

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PH Sullivan

Profiting from Intellectual Capital: Extracting Va Value from Innovation

gebondenEngels9780471193029 8-4-1998

Tools and techniques from today′s leading intellectual capital innovators: Xerox, Dow Chemical, Hewlett–Packard, Avery Dennison, Eastman Chemical, Rockwell, and Skandia "Patrick Sullivan . Meer

133,22

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