Jouw bedrijf is tot iets in staat wat geen enkel ander bedrijf kan. En zodra je dat haast oneerlijke voordeel kunt grijpen, opent het de deur naar ongekende groeikansen.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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In this major reference work, top scholars in the field of strategic management present major ideas and theories in the field drawing on their own research and special expertise. Meer
Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and founder Jeff Bezos, a man described as both a happy-go-lucky mogul and a notorious micromanager. Meer
This is the first comprehensive book to be published on the subject of intuition in management, a key element in business thinking and practice. The conventional management approach based on analytical problem solving is no longer adequate by itself to cope with accelerating change, complexity, uncertainty and conflict. Meer
Merger Control Worldwide is a comprehensive, multi-contributor collection which sets out the details of every jurisdiction where a mechanism for merger control is in place. Meer
This book examines the business strategies of passenger and freight carriers in road, rali, sea and air transport. It assesses their responses to an increasingly competitive and commercially ariented market as Governments throughout the world encourage a liberalized approach to the transport sector. Meer
This extremely successful book, already in use on courses in hardback, is now being made available in paperback. Based on a major in–depth study of four UK industry sectors, the book provides an authoritative and searching analysis of how UK companies manage strategic change and how it effects their competitive performance. Meer
Containing 26 entirely new cases from a wide range of countries,
Blackwell Cases in Human Resource and Change Management vividly captures the crucial contemporary issues and trends in HR and strategic change management. Meer
New York Times bestselling author of The Everything Store Brad Stone takes us deep inside the new Silicon Valley. Ten years ago, the idea of getting into a stranger’s car, or walking into a stranger’s home, would have seemed bizarre and dangerous, but today it’s as common as ordering a book online. Meer
100 simple, easy–to–use health checks for your eBay business
Storefront businesses are popping up across Australia, while many traditional businesses are tapping into eBay as a new sales channel. Meer
The quick–and–easy guide to effective social media marketing
Social Media for Business is the essential guide to navigating the social media maelstrom and effectively promoting your business online. Meer
In 1984, R. Edward Freeman published his landmark book, Strategic Management: A Stakeholder Approach, a work that set the agenda for what we now call stakeholder theory. Meer
High tech products have historically had notoriously poor design. Fortunately, companies have recently started to embrace user centered design practices. Meer
If you want real–world solutions to drive monstrous results, like a 25 50% increase or more in revenue and earnings, Stop Whining! Start Selling! is for you! Meer
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