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Cultivating a Digital Culture for Effective Patient Engagement offers a strategic framework for healthcare provider websites in order to support patient engagement and connected health initiatives. Meer
Downsizing is one of the most frequently used business strategies for reducing costs, returning firms to profit or for restructuring businesses following takeovers, mergers and acquisitions. Meer
If you have wondered about mesmerizing patterns of flying birds and fish, and asked how they do it, then you have observed what biologists refer to as an intelligent swarm. Meer
Despite the fact that there are many books on service improvement and many related to selling skills worldwide, there are few books on how service and selling are integrated and coordinated. Meer
Robotic Process Automation will continue its exponential growth over the next five years. This book brings a new focus on RPA's strategic potential: the innovations made possible and how to deliver through effective sourcing stakeholder-buy-in, governance, change management, and capability development practices. Meer
Solar power has come of age. Not only has it become one of the key alternatives to fossil fuels, it can now be deployed in a way that makes a viable business with a financial profit. Meer
Solar power has come of age. Not only has it become one of the key alternatives to fossil fuels, it can now be deployed in a way that makes a viable business with a financial profit. Meer
This international case study book provides 23 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor. Meer
This book presents the views, opinions, and reality of remote work and creating an appropriate internal marketing culture in a remote environment. It will be of value to researchers, academics, practitioners, and students in the fields of human resource management, organizational studies, and innovation management. Meer
Now in its 3rd edition, Digital and Social Media Marketing provides a practice-led approach to digital marketing. This highly regarded textbook combines academic theory with practical examples from a range of different organisations worldwide to highlight techniques for the development and maintenance of a successful digital presence. Meer
The need for restructuring and transforming business practices for the benefit of humanity and the environment is a major theme of this book. Interactivity and connectedness of people and things/data is transforming everything. Meer
The need for restructuring and transforming business practices for the benefit of humanity and the environment is a major theme of this book. Interactivity and connectedness of people and things/data is transforming everything. Meer
A series of calamities have, in the recent years, had an impact on business performance. This book explores strategies and business responses in times of crisis. Meer
Artificial intelligence has deeply impacted our understanding of creativity and the human ability to generate creative outputs. New applications for creative tasks are rapidly evolving, and new tools are constantly being developed with much greater optimal capabilities. Meer
In the dynamic and volatile shipping industry, effective performance management is essential to an organization’s success. This book is a practical guide to developing a holistic and comprehensive performance measurement and management system in shipping. Meer
1. Propose the latest discoveries in terms of machine intelligence techniques and methods for cybersecurity and privacy;
2. Propose many case studies and applications of machine intelligence in various cybersecurity fields (Smart City, IoT, Cyber Physical System, etc)
3. Meer
This book shows how systematic strategic planning (SSP) can be used on real-world projects for professionals at any skill level. It illustrates how this systematic methodology and its analysis tools -- using workshop and brainstorming approaches -- can be easily understood and universally applied to any type of business. Meer
The second edition of this Shingo Prize winning book builds and expands on the first edition. The core of the book remains the same, however, the results have been updated and made more current given access to better data and enhanced use of the electronic health record. Meer
With a range of real life insights from intrapreneurs, and illustrated with international examples drawn from policy and practice, Innovating From Within is a comprehensive introduction to an increasingly important area of business. Meer
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