Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Sally Dalton-Brown

Nanotechnology and Ethical Governance in the European Union and China

gebondenEngels9783319182322 24-6-2015

This book addresses questions surrounding the feasibility of a global approach to ethical governance of science and technology. The emergence and rapid spread of nanotechnology offers a test case for how the world might act when confronted with a technology that could transform the global economy and provide solutions to issues such as pollution, while potentially creating new environmental and health risks. Meer

96,99

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Caleb Bernacchio

Applications of Practical Wisdom in Business and Management

paperbackEngels9783031258381 31-5-2024

This book deals with the application of the concept in business and management studies. It provides an overview of key areas of empirical research, and looks at the positioning of practical wisdom within a range of business and management contexts. Meer

156,99

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Naresh K. Malhotra

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

gebondenEngels9783319169422 27-5-2015

This volume includes the full proceedings from the 1985 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education and international marketing, among others. Meer

120,99

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Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference

gebondenEngels9783319170510 9-6-2015

This volume includes the full proceedings from the 1987 Academy of Marketing Science (AMS) Annual Conference held in Bal Harbour, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Meer

180,99

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Competitive Strategies for Small and Medium Enterprises

gebondenEngels9783319273013 2-3-2016

This book is a timely guide for Small and Medium Enterprise (SME) researchers, policy makers and strategists. SMEs are the most important sources of job creation and local development especially in knowledge-based economies. Meer

120,99

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Marta Peris-Ortiz

Multiple Helix Ecosystems for Sustainable Competitiveness

gebondenEngels9783319296753 3-6-2016

This book discusses the main issues, challenges, opportunities, and trends involving the interactions between academia, industry, government and society. Meer

120,99

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Digital HR

gebondenEngels9783031435621 13-12-2023

This book draws on recent debate surrounding the emergence of cognitive intelligence in organizations, exploring the redefinition of the labor market and consequently, employment. Meer

49,79

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Business Ethics and Leadership from an Eastern European, Transdisciplinary Context

gebondenEngels9783319451855 16-12-2016

This book aims to provide insight into the fields of business and leadership by examining the role of ethics in these areas. The papers in this book derive from the 2014 Annual Griffiths School of Management International Conference, organized by Emanuel University of Oradea, Romania, where academics and practitioners interacted and discussed current insights and research in the different dimensions of business ethics and leadership. Meer

120,99

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Art and Sustainability Transitions in Business and Society

paperbackEngels9783031442216 28-2-2025

An increased understanding of art and art-based-methods is needed to address the behavioral and cultural change in the sustainability transition. This edited collection explores ways to engage people in their citizen, consumer, employer, employee and entrepreneurial roles, as they grapple with the sustainability transition. Meer

208,39

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Alex Matveev

Intercultural Competence in Organizations

gebondenEngels9783319457000 24-11-2016

This book addresses one of the most critical issues facing global business leaders and the multicultural workforce – how to work and relate effectively in the intercultural contexts. Meer

84,99

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Sustainable Business Model Innovation

PaperbackEngels9783111294896 24-10-2023

34,96

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Information and Communication Technologies in Tourism 1999

paperbackEngels9783211832585 12-1-1999

During the last couple of years we learned that infonnation and communication technologies have to be seen as key factors for the success in various industries. Meer

120,99

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Mateusz Grzesiak

Personal Brand Creation in the Digital Age

gebondenEngels9783319696966 3-4-2018

Presenting a scientific exploration of personal branding and digital communication, this ground-breaking book aims to fill a gap between theory and practice. Meer

61,99

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Multidimensional Views on Enterprise Information Systems

paperbackEngels9783319270418 24-1-2016

This volume presents the revised and peer reviewed contributions of the 'EPR Future 2014' conference held in Dornbirn/Austria on November 17-18th, 2014. Meer

60,99

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Progressive Business Models

gebondenEngels9783319588032 20-9-2017

This book presents and analyses exemplary cases of progressive business, understood as ecologically sustainable, future-respecting and pro-social enterprise. Meer

208,39

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Kimberly K. Merriman

Valuation of Human Capital

gebondenEngels9783319589336 28-7-2017

This book addresses the gap between the espoused importance of organizational human capital and how it is actually reported and assessed. It also discusses the current and potential uses of human capital measurement and a way for HR to position itself among other business functions such as finance, accounting, and operations. Meer

68,09

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Solution Business

gebondenEngels9783319039756 20-2-2014

Success in solution business starts by accepting that solution business is a separate business model, not simply another product category or an extension of the existing product business. Meer

78,99

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Jiang Gao

Multimedia Data Mining and Analytics

paperbackEngels9783319347219 5-10-2016

This book provides fresh insights into the cutting edge of multimedia data mining, reflecting how the research focus has shifted towards networked social communities, mobile devices and sensors. Meer

120,99

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Management of the Fuzzy Front End of Innovation

paperbackEngels9783319347417 23-8-2016

This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user developments, but also modern approaches such as frontloading, user community-driven innovation, crowdsourcing, anthropological expeditions, technological listening posts in global R&D settings, cross-industry innovation processes, open innovation, and IP cycle management. Meer

69,39

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Annika Steiber

The Google Model

paperbackEngels9783319353562 3-9-2016

This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. Meer

60,99

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