Jouw bedrijf is tot iets in staat wat geen enkel ander bedrijf kan. En zodra je dat haast oneerlijke voordeel kunt grijpen, opent het de deur naar ongekende groeikansen.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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Intends to bridge the gap between what managers actually do and organizational strategies. This book provides an activity-based framework for studying strategy as practice, with empirical evidence to illustrate the dynamics of this framework in real terms. Meer
For any organization to compete successfully in today′s market, it must focus on building not only from the outside but from the inside as well. Shows the correlation between successful people management and the bottom line. Meer
Since the early 1980s it has been recognized that a firm′s resources, capabilities and competencies help it gain a competitive advantage, that in turn produces higher performance. Meer
Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do is the first nonprofit–oriented book to describe strategic positioning as an alternative to traditional strategic planning. Meer
"Creativity in marketing communications is one of the most potent ways for companies to increase their productivity. This book contains case after case, which demonstrates the leveraging power of innovative thinking in advertising today. Meer
The shipping industry has an impact on each and every one of us every day. Ships transport the food we eat, the clothes we wear, the cars we drive, the materials used to build our homes, and the fuel that heats them. Meer
The dominant shareholder-value model has led to mismanagement, market failure and a boost to regulation, as spectacularly demonstrated by the events surrounding the recent financial crisis. Meer
Business Process Reengineering BreakPoint Strategies for Market Dominance Business Process Reengineering shows you how to take the vital next step to attain market dominance and become a world leader
∗ A team of internationally recognized Coopers & Lybrand manufacturing consultants explain why they believe the business world needs to move beyond continuous improvement and TQM concepts to Business Process Reengineering (BPR). Meer
Are you ready for the next global economic disruption?
Blind Spots outlines the way forward for companies who want to get early–mover advantage on this new $28 trillion economy. Meer
In this bold blueprint, CEO Jason Stockwood – named by the Sunday Times as the UK’s best leader – shows how any organisation can think freshly and benefit from technology by putting its people first. Meer
A modern framework for practical innovation from individual ideas to an innovative organisational culture
Everyone says that innovation is important. Meer
Find your drive and redefine your business priorities
Breakpoints is the business owner′s guide to regaining your passion and driving your business forward. Meer
A practical guide to innovation strategies based on fact, not feeling
The Innovation Formula delivers strategies for building a culture where innovation can thrive, based on actual scientific research. Meer
Shelby Hunt draws on economics, management, marketing and sociology to articulate resource-advantage theory. the author proceeds to illustrate how and why his theory may be used to explain and predict economic phenomena. Meer
Not only examines how to analyze industry structure and how to determine your company′s competitive position within it, but also details how to use such analysis in order to gain the competitive edge by anticipating or changing the rules of the game––even changing the game itself. Meer
Develop customer–focused, market–driven strategies for today′s competitive marketplace. . .
Industrial Marketing Strategy
Widely regarded as a classic text in the field, Industrial Marketing Strategy, Third Edition shows you, as a practicing manager, how to develop the marketing strategies your business needs to succeed in a rapidly evolving global marketplace. Meer
In recent years, widespread organisational change in large corporations has almost invariably led to work intensification and increased stress for managers. Meer
This book deals with the frameworks between customers and suppliers. These frameworks link a customer′s own value creating activities to the competencies and resources of the supplying firm(s). Meer
This book examines broad questions of industrial change in order to explain developments in the oil industry. In contrast to most other work on this industry, firms are considered to be the dependent variables rather than the future production and demand for oil and gas. Meer
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