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Management Information Systems

Managing the Digital Firm, Global Edition

Paperback Engels 2025 18e druk 9781292482590
Verkooppositie 1671Hoogste positie: 1671
96,99
Nog niet verschenen, verwacht op 29‑10‑2025

Samenvatting

For courses in Introduction to Information Systems.

A case-based approach to IS in business today Management Information Systems: Managing the Digital Firm provides a comprehensive introduction to Information Systems that draws connections between MIS and business performance.

The authors present real-world case studies that explain how well-known companies use IT to solve problems and achieve their objectives. This real-world approach helps students develop sought-after skills, learn to lead IS-related management discussions, and use IT to meet bottom-line results.

The 18th Edition has been updated to cover important contemporary topics including the latest on AI, sustainability and analytics.

Specificaties

ISBN13:9781292482590
Taal:Engels
Bindwijze:paperback
Druk:18
Verschijningsdatum:29-10-2025

Over Kenneth Laudon

Kenneth C. Laudon doceert informatiesystemen aan de Stern School of Business (New York). Hij heeft elf boeken en vele artikelen op zijn naam staan over informatiesystemen en de impact ervan op organisaties en op de maatschappij in het algemeen.

Andere boeken door Kenneth Laudon

Over Jane Laudon

Jane P. Laudon is als management consultant verbonden aan Azimuth Information Systems en is auteur van zeven boeken, waarin thema's als systeemanalyse, databeheer en het ontwerp en gebruik van informatiesystemen door businessprofessionals centraal staan.

Andere boeken door Jane Laudon

Inhoudsopgave

Part 1. Organizations, Management and the Networked Enterprise
-Information Systems in Global Business Today
-Global E-Business and Collaboration
-Information Systems, Organizations and Strategy
-Ethical and Social Issues in Information Systems

Part 2. Information Technology Infrastructure
-IT Infrastructure and Emerging Technologies
-Foundations of Business Intelligence: Databases and Information Management
-Telecommunications, the Internet and Wireless Technology
-Securing Information Systems

Part 3. Key System Applications for the Digital Age
-Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
-E-commerce: Digital Markets, Digital Goods
-Artificial Intelligence
-Enhancing Decision Making with Data Analytics and Business Intelligence

Part 4. Building and Managing Systems
-Building Information Systems
-Making the Business Case for Information Systems and Managing Projects
-Managing Global Information Systems

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        Management Information Systems