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Marjolein Bongers, Richard van Kray

Sales zonder bullshit

In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
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GebondenEngels9781412911481 19-3-2009
An unrivalled and entertaining introduction to the essentials of critical theory in marketing  Meer
215,84
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781412911498 19-3-2009
An unrivalled and entertaining introduction to the essentials of critical theory in marketing  Meer
73,10
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781412913751 13-12-2005
Providing a focus on strategy throughout the text, this book introduces and operationalizes the concept of service leadership. This book provides discussions of methods associated with the identification and tracking of customer needs in a strategic and design process context.  Meer
238,38
Verwachte levertijd ongeveer 16 werkdagen
GebondenEngels9781412917957 3-8-2006
Examines the differences, as well as the similarities of political advertising among the electoral processes of democracies globally. This book provides an overview and comparative chapters, and addresses the effects of political advertising on the voters and the systems of which it is a part.  Meer
233,87
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GebondenEngels9781412917971 27-6-2006
Identifies universal principles of responsible advocacy in public relations. This book addresses theoretic and practical issues that illustrate the broad scope and complexity of responsible advocacy in 21st-century public relations.  Meer
238,38
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PaperbackEngels9781412917988 27-6-2006
Identifies universal principles of responsible advocacy in public relations. This book explores such matters as the fragile line between ethical and legal public relations practices, ethical challenges in building relationships with increasingly diverse publics, and the requirements of ethical advocacy online.  Meer
172,27
Verwachte levertijd ongeveer 8 werkdagen
gebondenEngels9781403949844 30-11-2005
Elizabeth Martin explores the impact of globalization on the language of French advertising, showing that English and global imagery play an important role in tailoring global campaigns to the French market, with media companies undeterred by the attempts through legislation to curb language mixing in the media.  Meer
122,99
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gebondenEngels9781403905208 10-10-2003
Marketing practices have fundamentally changed over the past decade. This book documents the nature of these changes, examines their impact on marketeers and marketing, explains the results of a major international study into the changing nature of contemporary marketing practices, assesses their implications for marketing and marketeers and provides guidance for those who are implementing change processes to improve value creation capabilities.  Meer
61,99
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GebondenEngels9781409430919 28-12-2014
While international negotiations to reduce greenhouse gas (GHG) emissions have been less than satisfactory, there is a presumption that a significant level of multi-lateral commitment will be realized at some point.  Meer
188,80
Verwachte levertijd ongeveer 11 werkdagen
paperbackEngels9781441953735 5-11-2010
Robert East presents evidence on successful advertising campaigns where the brand benefits from more sales and higher prices, and he describes how good advertising can sometimes reduce the cost of doing business.  Meer
120,99
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paperbackEngels9781420256383 19-1-2011
Good communication is essential to the successful organisation-that's why today's top managers demand top performance from their PR team. This book equips the reader with cutting-edge communication strategies to achieve peak PR performance, and fast track their career.  Meer
103,47
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gebondenEngels9781402076138 30-11-2003
Game theory has proven useful to represent and conceptualize problems of conflict and cooperation in a formal way, and to predict the outcome of such situations.  Meer
180,99
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GebondenEngels9781412918862 24-10-2007
Advertising is a field that has attracted a great deal of academic attention, but to date there has been no summarising of the state of the art of research.  Meer
233,87
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781439881910 2-5-2012
In today’s wireless environment, marketing is more frequently occurring at the server-to-device level—with that device being anything from a laptop or phone to a TV or car.  Meer
92,63
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9781538128947 21-5-2020
Marketing the Arts introduces students, young professionals, and even seasoned veterans to new and refined marketing approaches—by drawing on marketing theory as it is used by huge multi-nationals, exploring such theories in the context of creative ventures generally, and the fine and performing arts specifically.  Meer
105,01
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PaperbackEngels9781538128954 15-4-2020
Marketing the Arts introduces students, young professionals, and even seasoned veterans to new and refined marketing approaches—by drawing on marketing theory as it is used by huge multi-nationals, exploring such theories in the context of creative ventures generally, and the fine and performing arts specifically.  Meer
54,45
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paperbackEngels9781484228470 21-6-2017
Use Google's AdWords to create your ads. Each chapter goes beyond the tool itself, discussing helpful resources and important issues to keep in mind.  If you are completely new to search engine marketing and AdWords and you want to learn the basics, this guide will introduce you to the content quickly.  Meer
28,59
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paperbackEngels9781484228500 21-6-2017
Don't be intimidated by all the search engine optimization (SEO) tools out there. You will start out learning about keywords and the importance of quality content and then walk through incremental steps as you try out the tools and master the tips and strategies.  Meer
34,59
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paperbackEngels9781484228531 22-6-2017
Easily understand the most important tools and skills in social media marketing. You'll be exposed to Facebook pages and ads, work with Twitter and LinkedIn, save time with Hootsuite, and learn social media monitoring.  Meer
34,59
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paperbackEngels9781493945825 23-8-2016
Over the past two decades, the face of the world consumer has truly changed. Goods are more available, information about these goods is more open and accessible, and the ability to buy these goods from any corner of the earth has become possible.  Meer
120,99
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